This is so much fun, really. Maybe it is because I have read quiet some of the books by these scientists and authors back in the days when I still wanted to be a productive part of society, you know, before I started working in advertising, and now I can dance by listening to them.
Maybe it is because I have something going for sleazy vocoder-techno, I don’t know, my point is this should be running on MTV instead of Rock of Love 3 - Hookers have hearts too at any given day.

Via Werbeblogger.de

The brilliant mind behind Massive Attacks insane ‘Splitting the Atom’ video and the o2 ‘Doodles’ film has done it again. Here is Edouard Salier’s new commercial for Nike Woman.
But as talented as this guy is in creating eye-candy, when it comes to sport I prefer THIS or THIS every day of the week.
Then again, I’m not a girl, am I? Don’t answer that.

Nike Woman from edouard salier on Vimeo.

Nice one from TBWA Brussels.

Credits at the end of the clip. Brilliant work.
Cheers.

Lumitectura from barno on Vimeo.

Here’s what I don’t get: Why is there no such thing as a beer week in Germany, the home of great beer? Why can’t I go to a bar and taste countless amounts of different beers? And why does it appear as a dull thing to German breweries to bring together as many beer enthusiasts as possible to showcase their range of products and skills?
The definition of advertising used to be “The art of seperating people from their money” which means bring people to spend their money on a certain product.
Nowadays the definition seems to be bring people together with the product and see if they like it. If they do, great, job done. If they don’t, maybe your product sucks.
Long story short I think something like San Francisco’s beer week is a phantastic opportunity to get people to know your product. Of course you have to trust your product first. And that’s the problem. We kind of became so obsessed with the brand, we almost forgot about the product behind it.
Let’s go grasroots.

Thanks to beerandnosh.com for the coverage and the picture.

Cheers to Fischer Portugal, Lisbon, Portugal.

See a lovely bit about skateboarding in Hamburg and Berlin. And Gütersloh. Because - YES - one of the heroes of my youth, Claus Grabke, is featured as well with footage from now and then. It’s just plain awesome and it brings back good memories. Why the hell did I become an advertiser again?
Thanks a lot, VBS.TV.

While we in Germany don’t really have that kind of Craft Brew-culture (some say for good reasons), America does. And it’s not all bad. I find it actually kind of neat that random people brew their own beer and sell it out of their trucks. When being in Sacramento a few weeks ago I went to a really shady bar and asked for the kind of beer people from around that area would like to drink. They offered me a regional brew and after a sip of it I was sure they were mocking me for being a foreigner and the next thing that’d happen was they poke me in the eye with a stick and throw me out in the dumpster. But they seriously liked it. And they liked me. And after a few more of those beers I liked it too. After all, just because it doesn’t taste like beer doesn’t mean you can’t get drunk with it.

I Am A Craft Brewer from I Am A Craft Brewer on Vimeo.

The cool thing about this spot is obviously that they asked their client Toshiba for 200 cameras to film the entire Toshiba ad with.

I don’t even know what the rest of the actual ad is about. People, I guess. Or cameras?
Enjoy HERE. 

Thanks to Heuserkampf for the link.

Great find from Just in Berlin: adbusting the hell out of this billboard in a Berlin subway station was Crew: (FTW) / Mr. Tailon, Baveux Prod., Kone & Epoxy! Awesome job. Keep it up. Hope to see more of this.

And for the guy who designed the original poster I have a quote from The Superficial Writer: “I don’t wanna call you a liar. But you lie. And you’re a liar.”